The core idea of the project was to place a large TV wall along the primary axis of the site. This screen serves as a dynamic visual element for presenting the brand’s diverse content. On its 60th anniversary, Ghafari Chemical Industries underwent a significant transformation, including a rebranding process, a revamp of its visual identity and packaging, and the launch of new products, all of which needed to be highlighted at the exhibition.
Created by Mohammad Hakiminia
Honored with the A' Design Award.
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