The fetch service offers a user-friendly platform for buying, selling, and managing warranties of second-hand products. Addressing issues in existing marketplaces such as product acquisition, price negotiations, and safety, it provides a holistic solution. The innovative approach includes AI-generated images that serve as both a visually appealing platform and a functional product catalog, aiding the user’s decision process. The seamless integration of systems enables easy product listing and transfer of warranty information, streamlining the user experience.
Created by Jung Joo Sohn
Honored with the A' Design Award.
Jung Joo Sohn is an assistant professor of industrial and interaction design at Purdue University. Prior to joining Purdue, Sohn spent more than eight years as a UX (user experience) designer in the Corporate Design Center at Samsung Electronics and was a visiting scholar with the Aware Home Research Initiative (AHRI) at Georgia Institute of Technology. As a multidisciplinary designer, he contributed emerging devices, new mobile services (e.g., artificial intelligence, Internet of Things, and health care), and related user interfaces with cutting-edge technologies in growth markets. Sohn’s research interests lie in the fields of industrial design, interaction design, and user experience. In the fusion of these fields, he focuses on developing technology in harmony with human sensibility and emotions.
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