One card can be used as two-month calendar on both sides. Zero shaped frame is embossed with dates, and the thin paper inside the frame is Pachika paper which becomes translucent by hot stamping. Taking advantage of its characteristics, the minute and delicate realism of nature and the living world that are often overlooked was extracted. Those throw at you that seeing the world from viewpoint of Zero, that's with your clear eyes, will help you to find clues to a better world. Although it's a small desk calendar, it has a dynamic axis goes back and forth between micro and macro perspectives.
Created by Shilushi Inc.
Honored with the A' Design Award.
Tokyo based design agency is established in 2015. Through the graphic design and branding, such as package for foods, confectionary, cosmetics, sales catalogs, movie and exhibition posters, VI, CI, includes web design and advertising, they have been making efforts to bring out unique individuality of clients, offer solution for corporate identity and brand innovation. Their approach is deep observing logically and various aspects in an issue, bring out purified one from a project they work on. It makes visual communication resonant with our society, it is the essence and main purpose of graphic designing, bear the role of making comfortable human society as well. They are always challenging mutual transmission of one's warm identity to the other.
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