The universe and all things move eternally in a circular motion. The circle is eternal, infinite and unique. What’s more, “eternity” magnifies the concept of circle and presents it with scattered texture on the body of the pen, interpreting the eternal definition. The body of the pen is made of metal aluminum, which is machined and polished with high precision CNC aluminum tube to create a delicate texture on the surface of the pen. Thick copper pouring pen clip, with spring structure, shows the high-end nature of the pen.
Created by Jianzhe Xie
Honored with the A' Design Award.
He is Xie Jianzhe , design maneger of Beifa Group. He have been worked in Beifa Group for more than ten years, and have rich experience in stationery product design.The products he designed are sold in more than 80 countries all over the world, and have produced a lot of economic benefits for the company.He designed pens for heads of state at the G20 summit and the BRICs meeting.He have also won many top design awards such as Red dot and IF many times. He like products with simple shape and simple function.He think a good product is a perfect combination of function and art and also practice his idea in this way.
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